Price: $14.55
(as of Mar 26, 2025 22:12:58 UTC – Details)
Everyone knows that Toyota has had an amazing twenty-five- year run, rising from a humble Japanese start-up to a thriving global giant. But how did it pass Ford and GM to become the world?s largest auto manufacturer? And how does it continue to thrive while so many competitors are struggling and failing?
Journalist David Magee dug deeply into Toyota?s past and present, interviewing senior executives who rarely talk to the press, along with many other sources. The powerful lessons that he distills, especially about corporate culture, are valuable for managers in all industries.
Publisher : Portfolio; Reprint edition (October 28, 2008)
Language : English
Paperback : 256 pages
ISBN-10 : 1591842298
ISBN-13 : 978-1591842293
Item Weight : 8 ounces
Dimensions : 5.48 x 0.72 x 8.16 inches
Customers say
Customers find the book easy to read and intuitive. They appreciate the well-narrated content and insights into Toyota’s business model. The book is also useful for anyone studying business models.
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