Price: $17.99
(as of Feb 07, 2025 17:10:31 UTC – Details)
The automotive industry is one of the most dynamic and competitive sectors globally, constantly evolving through technological advancements and market shifts. “Strategic Leadership and Management in the Automotive Industry” explores the critical aspects of strategic management and leadership that drive success in this field. This book offers a comprehensive analysis of leadership theories, strategic planning, operational excellence, and marketing strategies, with a special focus on Proton Holdings Berhad, a prominent automotive manufacturer.
Publisher : Partridge Publishing Singapore (August 12, 2024)
Language : English
Paperback : 234 pages
ISBN-10 : 1543782280
ISBN-13 : 978-1543782288
Item Weight : 12.3 ounces
Dimensions : 6 x 0.59 x 9 inches
